← Lead Intelligence Step 01 · Track

User Insight

See exactly who is on your site, what they’re exploring, and where they came from — anonymously, and down to the Facebook, Google, or other campaign that sent them.

What it does

Behavioral tracking that turns anonymous traffic into signal.

The Autima SDK begins tracking the moment a visitor lands — no login, no friction. It captures the pages they view, how long they linger, and the path they take, then attributes where they came from.

  • Anonymous session tracking — pages, dwell time, and navigation path from the very first visit.
  • Content performance — see which pages and offerings actually drive interest.
  • Source attribution — down to the specific Facebook, Google, or other campaign that sent each visitor.
  • Feeds the briefing — every signal captured here becomes part of the sales-ready briefing later.
In the process

Step 1 — Track

User Insight is where it all starts. Autima listens the moment a visitor lands, building the behavioral history that powers everything downstream.